Thank you to all the people who believed in me I am expanding this blog

When I started this blog a few years ago the only thing I wanted it for was a place to store my business ideas so I could use them later. I did absolutely no promotion hell I didn’t even tell my own family it existed until I got to 10,000 hits. I found out that people are really looking for the business ideas that I had in always kept to myself. It’s been a humbling experience to say the least but now going to go out and live my dream of taking these ideas which I have gotten make emails and comments about in the global world instead of just my local one. The number one request that I have gotten in an email message from the readers of this site has been this “how do I apply your ideas to my business? ” I have given limited answers but I want to give more so I have started Impact Business Consultants (website announcement soon) which will allow me to take all my time and energy and focus it on your business. So before I could send you resources I thought would be best but because I didn’t have time to research your industry, business model, or sales and marketing efforts, etc I didn’t get to involved like I do with my local clients because they are paying the bills. I really never offered you my paid services because I was used to meeting my clients in person. However with the attention this blog has gotten very overwhelming. Now over 43,000 views have hit this blog something I never even dreamed of or really focused on. I offering you the same service and some even better than I do now but their will be a cost involved and I will be taking on just a few clients and no competitors in your industry– first come only one served. If you are interested in getting more of a hands on approach where I can guarantee my results please call me immediately at 302-757-0210 or email me at tom4change@gmail.com. I am going to offer my service at a reduced rate because I am looking for the tele or web-based business referrals.

Again I Humbly thank you .You believed in me and have pushed me to believe in myself . I am eternally grateful. 

 

P.S. I’ll be posting now more often so please keep being open and honest with these ideas the success of this blog depends on it

The Social web– how to use Facebook Twtter or MySpace to grow or KILL your business?

1st you NEED to realize that your business is complete different and should be treated as such then your personal pages. People put up profiles on social websites for a few reasons– get new friends, keep in touch with old friends or have a place to voice your thoughts and opinions among people they like and or trust. HOWEVER– Your business should only be on Facebook, Twitter, or Myspace for  ONE pure Goal– To make money !!!!

This is extremely important because many business owners are  running their personal and business profile the same way and it can ruin your business forever!

and you work this utilizing these methods

3  REASONS–and only 3– 1)To get people to spend more money when they buy (if they buy $10 use it for promos to get them to spend $12 next time) and  2) How to get them to buy what you have more often (if they buy once a month to get them to buy once every two or three weeks ) and lastly 3) how to get one customer to bring in more customers (what is going to cause one person to tell the people they trust or trust them that you exist and they support your business as well — growing a customers circle of influence to benefit you)

For you business realize this what you put on on the web is permanent one and you can NEVER retract it. It is called Caching of a webpage in which your browser saves every version of a website to see this use achive.org the home of Googles Wayback machine.  And what your thing as a funny , cool or neat idea or opinion your OTHER visitors might not  agree with and THEREFORE my chose to NOT use your business because they read such things even though you do. This is a HUGE point for those people that have never used your business in the past and are searching the web to determine IF they are going to use your business today. Think about how often you use review sites to purchase a product to see generally how people feel about it. Its great because they are people you don’t know and there for are mostly just speaking pure about their experience. PEOPLE ARE DOING THE EXACT SAME THING WITH YOUR BUSINESS .

HERE IS THE KILLER OF BUSINESS ON THE WEB YOU WILL never FIND OUT WHO OR WHAT IS CAUSING PEOPLE TO DECIDE NOT TO USE YOUR BUSINESS . SO LOOK AT YOUR REVIEWS, FEEDBACK AND POSTS VERY CAREFULLY EVERYDAY BECAUSE THEY ARE DICTATING THE REAL OPINIONS .

 

IF YOU WANT POTENTIAL CUSTOMERS TO CHOOSE YOUR BUSINESS OVER YOUR COMPETITION email me at tom4change@gmail.com and will show you how exactly drive the web, social media and review sites in your favor .

Growing fast is not nearly as important as growing strong

People always ask me for ideas that can grow their sales fast which is very easy for me. The problem is they get annoyed when I tell them to slow down and build great systems underneath the business before I build or while I build the sales. Here’s the thing everybody doesn’t realize to many sales can kill you your business faster than low sales because if the systems/ methods /structure you have in place can’t handle the growth. It will crush you and your customers will be very upset and probably leave . So I ask my clients “Do you  want to be here in five years or do you just want me to double your sales now?” If you interest in working with me be prepared with an answer I’m going to ask you as well.

Believing in your Dream– the Story of the new Willy’s Philly’s in Maynard Ma

 

 

Imagine working as and electrical engineer  and being successful but giving it all up to go live you passion– creating food people want. When the new owner of Willy’ Philly’s in Maynard Ma shared his story with me I was amazed. The amount of courage that he has to follow his dream when everybody around him was telling him that he was nuts is amazing in itself. As Chris tells it though After September 11 2001 the work became harder to find in his field and he looked inside and asked the question we all need to which is “What do I really love to do?”. He remembered way back to his childhood when one day after school he decide completely unsupervised to create his own food. Now at the ripe old age or 7 or 8 he could have burnt down the house or created an edible food. Lucky for myself and the people that come out to visit Willy’s Philly’s in Maynard Ma he didn’t burn the house down. He along side his girlfriend Jo decided to invest in a trailer and build a menu with clientele of what Chris figured people would like because he liked it. He was right the trailer took off to the point when the opportunity presented itself for Willy’s Philly’s in Maynard Ma a closed cheesesteak place he had a really tough decision. He was struggling with with the decision because he knew he did not want to let down his existing customers but this was a great chance to take a unique idea– Cheesesteaks and put his mark on it.

I decide to try Willy’s Philly’s months beforehand to go and try and prove them wrong. As my reader now I’m from Philadelphia I know Philly Cheesesteaks (Pat, Gino’s Jim’s, Tony Luke’s, or Delasandros). And being from Philly you have this attitude that says Philly only does cheesesteaks right nobody else will get it. The original owner went to Philly and taste all the steaks and created the blend of all and I got to say I he created a damn good Philly steak. I noticed they had closed a few months back right after being featured on the Phantom Gourmet and then I really stated craving one. So when they opened back up I was so glad. A few friends of mine went over from work and it was great. Chris and Jo the new owners were so happy to see us like they known us forever (like Cheers’) and it was a great family feeling. Over the last few weeks and testing on new things on the menu we have developed a friendship and when I heard the story I knew my readers would appreciate it because I’m sure many of you have had to make similar choices to follow your heart and open your businesses. So get out there and tell you story its something to be proud of!!!

How to get you customers to want to call you back

One of the things that I been working on lately is doing some coaching and training for sales professionals and since I thought some of the lessons I’m teaching them you guys could benefit from ……

Let me ask you this what is the ONLY reason you leave a voicemail? Its to get you customers to stop what they are doing and call you back as soon as possible … It is NOT to introduce yourself, help them to remember that you are still there or give them your phone number so they can call when they get around to it.

First is the voicemail is a great sales tool which many people don’t know how to use to get the most from impact from.I’m going to show you what people do wrong, why and the simple way to design a voicemail that invokes the action that you want.  The very first mistake business owners make is that they assume that you can leave voicemails that are like you are calling a family  member and that once they hear you voice they will just call back but you customers are busy and they need a great reason to return your call. So an example of the above  would be “Hi this is ________ from _______ please give me a call when you have the chance at ___________ ” The reason this doesn’t work is there is no reason “why” they should AND your making the assumption that they know exactly who you are which they might not remember you.

You have to give a great reason to call you sometimes it can be something they really want  but even better is triggering a pain point and telling them that you can solve it. The second reason you have to meet is to create action there is no way I know beside screaming “FIRE” to invoke action is to ask a really compelling, evoking and powerful question.

So heres a general example  Hi this is Tom from ____________ and I many customers tell me they struggle with _________   I’m calling to see if looking to overcome this challenge  in the next 30 days, If so give me a call at _____________ or email me ___________. I look forward to hearing from you if this would benefit you. Now thats I a rough and straight to the point but the it gets people to call me back.

Remember this I talk about giving lots of customer value and that what you have to think about when leaving a voicemail — What is the real value the customer is going to get by calling you back? And start with that idea. If you are looking for help in this area I’d be happy to design a voicemail for you that will get a good response and I guarantee the results (contact me at tom4change@gmail.com for rate information)

13 Great reasons why Apple WILL be announcing the Verizon Iphone on Friday

What this company is doing to every industry is phenomenal and you will never see something this amazing again. I will be the happiest person on Friday because I will finally know when I getting my Verizon Iphone  after 3 VERY long years.  Why am I so sure? Apple history will teach you that at least since 2000 this company follows an really solid pattern and we are about be amazed again.

1. Apple has NEVER and will never hold a press conference to fix something they hold press conferences to astound your life. Apple is not Lebron James, Toyota or BP has everybody completely forgotten that when they invite the press it is to somehow figure out to positively alter the quality of your life when it comes to computers. Steve Jobs would never hold a press conference to fix issues there is no value there. So stop assuming this event is for an Antennea or any other issue. Apple have not stated what this is about at all which is really neat to me.

2. When have Apple given literally one day to announce and hold a press conference? I don’t think ever. They love the hype of people trying to guess at what they are going to do so this is against their character to hold it so fast and on a Friday not Tuesday (but thats further down the list) They doing it fast so there is no time for things to slip out.

3. There was a email sent to stores saying “its coming” and  ”its going to be really big” and I think that email and this event are definitely connected and they didn’t have time to send out paper invites so that to me is the teaser. “Its” has only been the number one request all employees have  been getting at the store whicj is Verizon Iphone and “Really big” is giving 96 million or more  people access to your best selling product. I used to work in retail and we used the terms to describe Xmas “Really busy”or  ”Really Big” means all vacation time is blacked out and there is lots of OT to be had. So it could mean all employees need to prepare for the massive influx of business. Estimates are over 3 million in a weekend which it double what brought all ATT and Apple servers to a halt a few weeks ago for preorders on the Iphone 4.

4. That email part two– Do you realize that the Apple stores have never been given a heads up before an event? I know these might not be connected but just stay with me on this one. Why? They don’t want anybody to say something to soon. Some retail employee announcing before Steve Jobs would definitely kill all the clout they have but they need to give them a warning without telling them the what and that has to be why the email showed up. Again they know that email would be scrutinized but they can’t pull this off without major support from the stores. My guess they will offer it through their own retail first this time (remember the fiasco of ATT’s approval process with the first Iphone) this is if he announces and releases immediately which is  a long shot

5. Do you realize that if you go back just two years in Apple history and overlapped the announcements with 2008 and 2010 the timeframes are almost identical.

6. There have been ONLY two announcements in July (not June) in recent Apple history this is the 2nd.  What was the first? July 11 2008 –the App store you know that little thing that has over 1 Billion transactions in just 2 years was the first.

7.Why is this so Fast? PART 2 because verizon Management is under a gag order from Steve Jobs and they are not about to make the same mistake twice so they can’t tell their employees until Steve’s announcement. Remember the less people that know the better

8. How did Steve get these agreement(s) in place without anybody figuring it out? He used the Ipad and meetings with media companies mixed with telecom too. Remember how it was rumored that they were meeting with Verizon  and Sprint for the Ipad but then they announced ATT to everybody’s dismay and anger? That was the plan all along.

9 Why the heck did they chose Friday and not the normal Tuesday? Instant Gratification, speed and sales.  What if they did a announcement with an available immediately people would be standing in line immediately. I will. Weekend are the best time to release the product people shop most. Again they have to do this fast before somebody like me pieces the whole thing together

10 How they will use Friday to get Tuesday? Again go back 2 years July 2008 and Steve used the Earnings release as a way to highlight the brand new  revolutionary app store 10 million apps downloaded in 4 days and 1 million 3g Iphones sold  first weekend Believe you me when I say if Apple can do something to announce a brand new product or category for tuesdays call he will even though its not in the previous quarter but in the current one

11. Breaking the exclusivity –How did both sides break up and nobody heard about it ? Steve traded the Ipad exclusivity for time. The Ipad was never a part of the original agreement  and Steve gave it to ATT not because of the rates but 3 reasons–1 He gave them  IPAD first  them in exchange to amend the original agreement without penalty by say I’ll give you this for income if we agree to shorten the term    2 Always test a new product on what you know if has issues there are less variables 3 It works in Apple’s favor to have one way to get a new release and not 4 networks that way he builds desire among those who won’t or can’t get it. He probably tier the IPAD 3 g and WIFI for two dates not for manufacturing as much as being able to separate profitability for each company easier. Why was it in the middle of two huge releases? Does you “exclusive partner” change their DATA rates drastically for the Ipad and iphone and in the same week raise their early termination fee. It’s little like they took those intial Ipad customers and screwed everybody after them  over. You can ague the Iphone 4 release was the reason why but losing exclusivity has a much bigger impact on your bottom line (ask Sprint and Samsung)

12 Why would ATT give up the exclusivity before the term is up? They can’t handle the bandwidth, Steve already insured existing customers don’t run for the exits by getting probrably over 2 million of them back to ATT for the next two years by announce Iphone 4 on the existing network before opening it up to other vendors(Apple needs this as well cause it reduces Churn)

13 Steve loves being able to shock people into what they LEAST expect or don’t expect at all. That radically grow the companies market share Examples moving to Intel chips, the iphone announcement, the app store and developer models, I ad and finally the Non ATT Iphone. Rememer when everybody expected the original iphone to be 3 different devices NOBODY thought it would be one and Now everybodys expecting a minor hardware fix and they are going to get a MAJOR dose of Freedom.

PS Don’t worry he will fix the antenna issue but will be small time compared to what he has in store

Have you taken this sales tool for granted lately?

Your website–you know that thing that sells for you when your sleeping or off doing other things. Most people feel that they can just put it out there and thats it. NO!!! You have to check on it everyday . Look at it from an outside perspective– like your a customer not the owner– Do all the links work and are still relevant? If you have a store front change the format pictures, layout a little or even figure out way to make the ordering process even easier for your customers (think Apple App easy). Just remember your website only  works as hard as you do to keep it quick, fast, relevant to keep it going your business. Remember –It’s not a static object even though it may feel that way when you are doing the backend work to it.

Turning over the new leaf for the new year–

I’ve been noticing lately that many small business are really leaving money on the table. How much do you spend in advertising to get a customer to make a first purchase with you? So after you make that sale and what is the time frame that you reach back out to them to make sure they are happy with your product or service? 3, 5 or 7 days or do you at all ? So many business owners say they never reach out to the customer because they are afraid of uncovering a problem that a customer has but hasn’t told you about yet. Let me be the first to tell you that YOU WANT to uncover a challenge if the customer is having one. WHAT?!?! have I lost my mind. Nope. Here’s why you want to find the challenge– take a wild guess at the customer that is also MOST willing to refer you to their family and friends to the point of becoming a raving fan of your business (it’s not the one that you gave a great price to )? Yes it is the customer that had problem with your product or service and you called them PROACTIVELY because you care about their satisfaction and happiness. They are by far and away they MOST like to make multiple purchase and tell others how great you are because you stuck you head out and were looking to do what ever it took to make them happy. So start being proactive during the new year and start calling all your customers and asking them if they are happy but make the call under the premise that you forget to tell them when they were in the store or with you last that if they are happy with you that if they refer you that you’ll give them a gift certificate to _______. or the next time they make a purchase you going to give them 30% that purchase. Your going to find that nobody has a problem and that they are so glad you called to make sure they are happy just because nobody else called them to do the same thing you are. Think about it when was the last time you got a call or even a hand written thank you card? I promise that your sales will grow because people want to do businesses that care about them.

How to stand out from your from your competition this holiday season

1. Open after dinner on Thanksgiving like have a 9 to  midnight sale. Think about all those shoppers waiting for the next morning why not help them avoid some crowds, get things off the list, and most of all give them a great reason to get them off the off the couch.

2.offer Free delivery and gift wrapping  (within reason)

3. start a list completion service during the last two weeks call you favorite customers and see if there is anything you can help them find then call your friends hopefully other business owners to help them complete their shopping. Customers will love you because you doing something they couldn’t and never expected to get help with from you. Your building goodwill among other businesses by giving them free business they never expected at the peak time. You couldn’t meet the need anyway so you never lost a dime. I guarantee the other business owner and the customer will be going out of their way to help you out when it gets slow like Jan 2010 and isn’t that what we all need to build our pipeline of new sales after the rush is over.

4.Ask yourself the question during ALL slow periods — What can I do to provide my customers the greatest value and deliver it in a way they would never expect?

5.Remember that great service ALWAYS and I mean ALWAYS beats lowest price because with our uncertain economy  everybody has low price but isn’t their service getting worse? Make sure ALL employees have excellent customer service skills I mean way above others.

6 Send out hand written thank you letters just because you care and nobody else is.

7.Differetiate, differentiate, oh yeah differentiate make sure you customer KNOW you not like the competition your a hell of a lot better.

8. Don’t believe the old lowest price wins adage –then why is Apple making a killing? Simple they deliver a better product in a greater way at a higher price

9. find ways to up-sell and cross sell all customers to maximize profits

10. If you need any help with the above –email me at tom4change@gmail.com

the Next big thing in business — Advertising revolution

Marketing and advertising is going thru the biggest changes right now you just don’t see it yet.  Within every failure there is a greater opportunity that rises from the ashes. Right now there many failures that are happening as our world transitions from a physical world into a purely virtual one. we have literally destroyed the value of many of the products that we used to own are now a completely invisible medium. your going from a world where you used to touch and feel things in order to understand their value to a world that is going to completely become dependent on how companies communicate to us why and how things will be valuable. Think about that because it is by far the most mind blowing thing I have  ever written in this blog. You used to judge the value of things by their physical medium and look at this list of the things where  you used to literally “judge a book by its cover” but can’t anymore, CD’s books, newspapers, balancing your checkbook, faxes, hand written letters, waiting AT HOME for a phone call or walking through a shopping mall. Now how are you going to judge the value of things because you are not personally invested? The less involved and invested you are the more dependent you become on the world around you to show you what the value of things are. You want proof –the housing crisis. This is crazy but the whole entire thing was predicated upon changing your belief of what your house was actually worth. Up until that point the value of your home was based on what you could afford with your paycheck but at some point we stopped believing in living in our housing and value of  a lifetime of memories it become a tool of which we could just make incredible money fast. All of the sudden we went around and started looking at looking at how much money we could be making and here is the key we somehow bought into the belief that housing prices were going to continue to accelerate like an Ebay auction. The whole time our income never double but our cost of our houses did and we believed that somehow we were going to be able to afford it. We trusted  what everybody around us was doing and saying we stopped trusting ourselves and what we could afford. So we learned our lesson hopefully but it still brought to the surface a much bigger truth that our lives are going to become more and more or new ways of perceiving value. True value is built on trust and since we learned a huge lesson in who we can’t trust the opportunity  NOW is in learning who we can. The new business model will be based on TRUST since being able to touch is no longer the medium we can judge products on. FOCUS on building TRUST in your communication. Thats why Apple has Microsoft scared. APPLE is based on one thing TRUST of the customer by delivering products that do one thing they ALWAYS work better then you expect.

The real simple reason why Circuit City deserves to be bankrupt

I just goes to show you that no matter how big you are as long as you give terrible customer service you will go broke even if you beat (supposedly) you competitors prices. I have never heard anybody tell me a positive experience they had at Circuit City but i’ve seen all there associates ignore customers. I think of all the places i’ve  ever shopped I have never understood why it was alway so hard for their associates to do on simple thing that every other business did. Greet me and ask me if I need assistance BEFORE I have the need for you. From what I’ve seen they mastered the art of IGNORING their customers and look at them now just goes to show you that PRICE isn’t everything but great customer service is cause BEST Buy is still around now aren’t they.

Getting customers to act on what you say… NOW!!!!

What is the one thing that all people have in common in communication?   Often times we NEVER think of HOW we want to say something we only think of WHAT we want to say. However as business owners we are all in competition for what we want to say to our customers. We all want to say that we have the best service, lowest prices, best quality, or fastest delivery. However everybody says those things but very few deliver and when others don’t deliver it loses it’s magic. Sure you have never tried to use power words just to get a potential clients attention however others have and it cheapen the value of what you are trying to deliver on. One of the things that I like to say is that “you don’t need a degree to start a business”. When I say that to my own clients they know that there are thousands of people that are are trying to make a buck no matter what the cost or implications to your market share. These people are no where near the high caliber of  business owners that you are. You have to realize that in the end you may end up getting the customer after they have ruined their chances( you know those horror stories customers tell about the last guy I went to). HOWEVER they have done major damage in your customers willingness or desire to believe the words that you say because of their actions.

So you have to find more ingeneous ways to communicate your potential and true value to them in ways that those bottom feeders would never be able to understand. don’t try and use the same devalued words find ways to put yourself at a higher level

Let me give you so monumental examples of business that have used this

Fastest Delivery— 30 minutes or your pizza is free {domino’s}

Storage on a MP3— 1000 songs in your pocket–{Apple}

Convenience-We do it just a little bit better WAWA–{Wawa}

The best way to get a cash flow going during the unstable economy

Change your focus now from income to flow. It is extremely rare for anybody to make money in this economy but to stay afloat you need cash flow. So offer a one shot deal where you sell a popular item at only 10% above cost. Do it for 48 hours this weekend. Call all your long term customers and tell them about it. Stress that it is a one shot deal because of the economy and the you would and will never offer it again. Select Comfort did this the past weekend with a 50% off sale. Now I used to work at a “Sleep Number Store” as they never gave anything close to 50% off but they did this weekend and knowing them they marketed this to all customers . All of them know how great a deal it is even though December is a weak month for them. Why?Nobody would buy a bed is December it not a gift purchase but this year with price under a grand instead of 2k I bet people did. I also know what the cost is and that is chopping out a huge amount of profit. However once you own this bed you can’t go back they have the lowest in the industry by a long shot. So long as people keep loving that bed they bed riding out of this impossible economy safely

U R L—-Ubiquity now –Revenue Later–

URL– early internet term had a hidden meaning during the dot com days that I feel is unbelievably relevant with the state of the economy to every small business now.

 

I was on the phone with a client of mine and we we talking about the fact the everybody is in complete budget lockdown right now. No company is will to spend any money they can’t recoup immediately that line –cash is KING is the only truth in business right now. He said I remember this speaker years ago when the internet was first taking hold and it was all about getting people to remember your URL or (website address) and people just beginning to see the possibilities of making money online. He had this great quote that literally became the foundation of the “dotcom” era — URL–Ubiquity now –Revenue Later.

The idea making a business that people not only remember its so strong they can’t forget it if they tried.  

 

As a pure statement it is great but it also allowed bad investments in that era cause nobody knew what the financial payback of what that ubiquity was worth caused alot of turmoil. However on the flip side you could  never forget the pets.com puppet that now staring in in car insurance commericals–now that ubiquity. Great companies use downturns to exploit mindshare and marketshare of their customers. It was the companies that didn’t go broke and those that  came in right afterwards that reap the greatest benefits of that ubiquity.

 

Now to the present day when the nobody is going to be making money now is a great time to build the uniqueness of your business so that when consumer confidence does come back you’ll be the first business of your kind to make money ask yourself “what do I really want this business to be remembered for ?” Use the bad economy to build brand share, customer service excellence, going above and beyond for the customer BEFORE they have to ask you too, or heck ask your customer what times works best for them to shop be there, or personally deliver the product when they would never expect you to. Build the Ubiquity is easy now because everybody is so focused on their fears that when you go above and beyond for them you are literally saying “I still have a lot of faith in you right now” EVERYBODY needs to hear that right now. When you say it with your deeds customers Hear you big time!

The Most amazing Customer Appreciation event EVER!!!

As I was driving home on Sunday night from my brothers I had the most incredible experience. I live right outside Boston in Concord Mass (Henry David Thoreau) and I stopped to take a walk through the town. It is one of the most beautiful places regardless but I love walking the streets at night much like Mr. Thoreau did to sort out my thoughts in complete peace and silence. Tonight when I got my car expecting silence I heard what I though was music in the distance. I thought I was hearing things I followed but it anyway a block and half away I hear this crisp voice that was covering music of the sixties. The closer I got the more I found that it wasn’t just one person was a whole gallery jammed to the hilt with several people. I look and see that this is a customer appreciation event. Here was an great singer literally jamming out with this stores customers. Now considering that they are closed on Sundays it was probably  an invitation only for the best customers. Now the crazy part everybody there was following right along, dancing, singing and hitting the tambourine. I snuck by and stood the next store over in absolute amazement at how much fun everybody was having. This wasn’t a customer appreciation event this was much more this was life celebration with friends that happen to be customers. I walked across the street completely blown away and I just enjoyed the moment. The next event will really bring home the magnitude of this.  

There were two young women walking past this gallery a  just like I was and they stopped in the doorway just to see what was going on they literally got pulled in. The people inside invited them to be a part of this party. They couldn’t  just sit back and watch they were completely jamming, singing, and dancing just like everybody else. Nobody that was part of this experience will forget Montague Gallery 10 Walden Street Concord Ma. They sell fine art sculptures go to www.montaguegallery.com The Do you think that everybody will taking about how it was on of the most unique events they have ever been to? Do you think that little event will drive more sales? Absolutely it will. Turning a customer appreciation event into a life celebration event that is PRICELESS in building customer loyalty I guarantee it.